Text can be a beautiful thing, but it can also be a bit of a pain. In Illustrator, there are a few ways to make text look great. One is to use the “shine” feature. This is a tool that lets you change the brightness of your text so it looks more like it’s in focus. Another way to make text look good is to use the “text-shadow” feature. This tool shadows your text so it looks like it’s has a shadow. Finally, you can use the “font-face” feature to give your text an extra boost of color and brightness. All of these techniques are great for making your text look its best, but they all require some effort!